Matter

1) Matter is physical stuff that occupies space - a noun.

2) Matter is an incident, an experience, a situation - another noun.

3) Matter is a condition of being significant, to be consequential - a verb.

We can just be matter (#1), or we participate in a matter (#2), or we can actually matter (#3).

#1 requires little of us, #2 requires a bit more, #3 requires a LOT.

We can matter little or we can matter a lot.  It's our choice.  

And, it matters.

"In fact, we're capable of creating work that matters only if we're willing to be uncomfortable while we do it." - Seth Godin (2014)