How would your family, your friends, your colleagues, your customers describe you on a scale of integrity?
Would they say you:
a) ALWAYS do what you say you’ll do
b) SOMETIMES do what you say you’ll do
c) NEVER do what you say you’ll do
Funny how large the implications for your happiness (and theirs) and your success (and theirs).
It’s also kind of invigorating (or frightening) that we actually have so much control over how they might view us in this regard.