UbiquiVision

The best leaders I know keep us all pointed in the right direction. They make sure we all know where we're headed and why we're headed there. 

They relentlessly communicate the Vision by...

• Making the Vision synonymous with the brand.
• Hiring people who share the Vision.
• Articulating the Vision across a plethora of communication portals.
• Incentivizing progress toward the Vision.
• Building the Vision into the systems.

Even if the contexts are changing (and they always are) and the next steps a bit uncertain (and they often are), those wise leaders keep us all focused on where we are headed. They make the Vision ubiquitous. 

But.......what happens if there is no Vision? Or, if the leader can't/won't enact the strategies listed above? The organization languishes listlessly. (Not hard to predict how that story ends.)